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- 🤖🚀 How I'm generating £7.15 Qualified Leads (swipe)
🤖🚀 How I'm generating £7.15 Qualified Leads (swipe)
The Hyper Growth Blueprint.
Read time: 4 mins…
Welcome back folks 🫡
This week’s Hyper Growth Blueprint covers:
🧠 Two lessons I learnt this week
🤑 How I’m generating £7.15 Qualified Leads
🔎 Funnel Breakdown - swipe these to increase CVR
🤖 Mega-Prompt of the Week
Let’s go… 👇
I learnt three things this week:
A study that looks at 1.7m emails sent so far in 2025 revealed…
…the morning is NOT the best time to send an email during the week.
I have adjusted my sending time for other emails according to the table below, and so far I have seen a 7-10% uplift in open rates.

Finding a barber to come to your office is a GREAT investment.
The time saving alone makes it worth it. It’s also a great treat for the team.
My barber, Ollie, comes once a month on his day off & he loves the extra cash too.
Having a constant influx of high-quality leads gives you incredible clarity
You can’t think about big picture stuff when you’re worried about keeping the lights on.
When your inbox looks like this, it frees up a HUGE part of your brain to tackle the important things that going to properly grow your business…

But how do you get an inbox that looks like this?
I’m glad you asked…👇
How I’m generating £7.15 Qualified Leads
I launched a new funnel on Saturday. It’s popping off, big time.
You can check it out here.
It’s targeting business owners in the UK and collecting verified email addresses and qualifying information - current for £7.15 a piece.
I thought I would break down some of the nuanced features that are making it work so well…
…so you can swipe it and improve your own funnels.

Let’s get into it…👇
1. The Lead Magnet
This is the concept…👇

It solves a specific and narrow problem that my ideal customers have.
It focuses on the ‘conversion of leads’ which means it’s only relevant if you have leads in the first place…
…which is an indicator they are already spending on marketing and thus more likely to a be a ‘fit’ for me & my business.It’s an asset they can swipe and use immediately to benefit.
It’s something others would charge money for… but I’m giving it away for free.
2. The Landing Page
Simple. Clear. Effective.
It answers these questions…
What is it?
Who it’s for?
Why should you care?
What do I do next?
And then has a ton of evidence and proof.

3. The Form
This really surprised me.
I decided to test out GoHighLevel’s Email Verification feature to generate higher quality leads.
This forces the user to verify their email with a one-time password first before opting-in.

After they’ve done that, I then ask TWO qualifying questions.
The important thing to note here is I give a clear reason WHY I ask these questions…
…as when people understand why they feel much more comfortable to answer.

I thought this would MURDER my conversion rate & skyrocket my costs…
…and I was sort of right.
The page currently gets a 21.8% conversion rate. This is not bad.
But typically we would get around 35%… so it does have an impact.
However, as you’ll see I’ve been able to offset that with the ads we’re running…

4. The Ads
I recently acquired $250,000 in fake $100 bills.
I put them to great use in the ads I created for this funnel.
You can check them out here.
I tried 2 things with these ads…
The H-C-A Script Framework
Hook
”If you’re a business that generates leads, I want to help you convert more of them”
Credibility
“I’m Elliott and in 2024 I helped my clients generate over £74m”
Action
“Here’s a free playbook showing how we convert leads with AI”
Adding Visual Hooks
The ads were specifically crafted with several visual hooks:
The money itself
The money being thrown in the air
The money being thrown at me
Neon Sign in the background
Walking through the office to signal we’re an established business
I was expecting a £15-20 Cost per Lead when I launched this.
So I am stoked that it’s currently £7.15.

![]() | As always, I hope this was useful. Here’s to you to keep winning 💪 Elliott Botterill Founder & CEO |
P.S. Whenever you’re ready there’s 3 ways I can help…
You can check out my YouTube channel where I break down the strategies that are working well for us right now in more detail.
You can watch this video to learn how you could have a ‘Growth Engine’ built & installed into your business in the next 90 days.
You can read my 2025 Growth Manifesto which explains my mission to scale our impact on cool businesses this year.
Mega-Prompt of the Week 🤖
The H-C-A Copy Generator
Create your own Ads & Video Scripts with the H-C-A Framework by using this prompt.
Enjoy 😄
(NB: All you have to do is refer 2 people to this newsletter using your special link below & you will unlock permanent lifetime access to this newsletter segment.)

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