- The Hyper Growth Blueprint
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- š¤š Stop doing so much.
š¤š Stop doing so much.
The Hyper Growth Blueprint.
Read time: 4 minsā¦
Welcome back folks š«”
This weekās Hyper Growth Blueprint covers:
āWhy you should STOP doing so much
ā”ļø The 3-Step Framework to liberating yourself
Letās go⦠š
Stop doing so much.
I mean it.
We cling to the idea that more effort = more results.
In reality, it often clogs your mind and splits your focus.
I learned the hard way that doing more can sometimes bury you.
(And Iām still learningā¦)
Everything clutters your mind.
Everything divides your attention.
Everything slows you down.
The next few paragraphs are my attempt at distilling this core principle that I have personally struggled with a lot over the last 5 years of running my business.
My aim is to solidify the lesson for myself; which will hopefully be useful to you as well.
Letās get into it⦠š
I have a programme called the Hyper Growth Accelerator where I work 1-1 w/ businesses.
Every week people ask me questions about new ideasā¦
āShould I try a new webinar platform?ā
āShould I post 17 times a day on social media?ā
āShould I host a big, expensive conference?ā
The answer is usually no.
Not because those ideas are bad.
But because they donāt address the single most pressing issue thatās holding them back.
Itās like clearing a motorway accidentā¦
Traffic canāt flow until you remove the wreckage.
No amount of fancy signposts will help if the pileup remains.
Once itās gone, suddenly the entire motorway opens up.
Thatās what happens when you focus on your primary constraint.
You clear the path, and momentum returns.
Ruthless focus is my teams mantra.
If an activity doesnāt fix the current constraint, we donāt touch it.
Or we push it to someone else if it canāt be tossed entirely.
Itās an approach thatās saved me from turning into a headless chicken on more occasions than Iād like to admit.
Let me give you a recent exampleā¦š
Last quarter, our biggest constraint was lead volume.
We knew everything else - delivery, pricing, sales processes - was running smoothlyā¦
ā¦but we lacked new, high-quality leads.
So we cut down on non-urgent tasks like building out fancy dashboards or revamping old workflows.
Sure, those tasks might be important someday.
But NOT when your main issue is leads.
Once we sorted that out, we could allocate proper time to the rest.
How do you actually do this in practice?
This process boils down to three actions: Eliminate, Delegate, or Simplify.
Eliminate
Stop throwing resources at tasks that donāt push the needle.
If it wonāt solve your biggest constraint, bin it.
Youāll be shocked at how many items on your to-do list vanish when you ask:
āDoes this help with our main challenge, or is it just busywork?ā
Be brutal.
You can always revisit your side tasks later if they become relevant.
Delegate
Maybe the task matters, but it doesnāt need to be YOU doing it.
This is one of the toughest pills for entrepreneurs to swallow.
Because we tend to think weāre the best at everything.
Truth is, if it isnāt about your current constraint, let someone else handle it.
Pass it to a colleague.
Outsource it.
Automate it with a tool.
You free yourself to focus on what truly matters.
Simplify
Sometimes the task still needs doing and has to be done by youā¦
ā¦BUT you can trim the fat.
Donāt blow up a simple activity into a complicated circus.
Stripping away complexity keeps you and your team moving swiftly.
If it solves the constraint in a straightforward way, then brilliant.
Do it and move on.
The difference between successful businesses and limp, poor businesses is the leaderās ability to allocate resources.
Your budget, your time, and your brainpower are finite.
If you & your staff are scurrying off in every direction, you wonāt allocate enough resource to tackle the immediate constraint.
This leads to a vicious cycle of partial fixes.
Never fully getting to the root cause.
By directing your resources toward the highest-impact area first, you ensure your team understands what truly matters and why itās worth the effort.
This clarity not only boosts performance but also ignites a shared sense of purpose.
Nobody likes working on trivial nonsense that doesnāt move the dial.
Back when I tried to juggle everything, I was permanently exhausted.
One project would take twice as long, because I was constantly context-switching to handle something else.
My results were passable but never stellar.
Once I made the shift to focusing exclusively on the main blockage, it felt like someone handed me the skeleton key to unlock real, tangible results.
Free from the tyranny of ājust one more thingāā¦
I became more creative, more decisive, and more profitable.
So hereās the bottom line:
If your biggest headache is lead generation, fix that first.
If itās customer retention, fix that.
If itās your product, fix that.
Everything else goes to the bottom of the to-do list or gets binned completely.
![]() | As always, I hope this was useful. Hereās to you to keep winning šŖ Elliott Botterill Founder & CEO |
You can check out my YouTube channel where I break down the strategies that are working well for us right now in more detail.
Watch this 12-minute video to learn the 9-steps to Building your Own Hyper Profitable Growth Engine.
Swipe my playbook on āHow to use A.I. to INSTANTLY start converting 156% MORE LEADS by sending this ONE simple email.ā
Mega-Prompt of the Week š¤
Use AI to Analyse & Purge your To-Do List
This prompt will get AI to analyse your current to-do list and help you identify what to Eliminate, Delegate or Simplify.
It should also assign an hourly rate for that task as either $10/hour, $100/hour, $1000/hour or $10,000 - based on the ROI of the task.
Enjoy⦠š

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