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- š¤š The 9 Traits of the Perfect Business?
š¤š The 9 Traits of the Perfect Business?
The Hyper Growth Blueprint.
Read time: 4 minsā¦
Howdy,
Todayās Hyper Growth Blueprint coversā¦
ā° The clock is tickingā¦
šļø The 9 Traits of a āPerfectā Business
Letās dive straight inā¦š
As we cruise through August and head towards Q4ā¦.
It occurred to me we are 63.3% of the way through 2025.
This meant last week, in between watching the new WWE docu-series on Netflixā¦

Highly recommend āUnrealā on Netflix
I spent some time thinking about the āperfectā business I want to build.
I narrowed it down to 9 specific traitsā¦š
It targets a big, wealthy market that is in pain
Easy to find people that have money to spend on a painful problem they need solving.
It makes a meaningful, positive impact to the world
Money is great.
But building a big business requires longevity.
Longevity requires purpose.
Itās High-ticket, High-margin, High-impact

Itās Brand-Centric
Your Brand = the associations people have with you.
In the long run it becomes a near impenetrable moat around your business

It allows me to work in my āZone of Geniusā
Life is short.
I donāt want to waste it working on things I donāt enjoy and Iām not good at.

It has Delivery ā Marketing ā Sales Flywheel
You get leads.
You get customers.
You deliver.
They get results.
You get more proof.
You create more marketing assets.
You get more leads⦠the cycle grows and grows.

It has systemised āstress-freeā delivery
That runs smoothly.
Is easily trackable.
And repeatedly gets clients the results we promise.
Itās S-I-M-P-L-E
All the above becomes infinitely more difficult for every ānewā thing you try and add or shiny object you try and chase.
āSimple scales, fancy failsā - Someone
Itās leveraged to the max
There are 4 types of leverageā¦
Media š¬
Technology š¤
People šāāļø
Capital š°
I would try to use all of these.
(If you do point #3 right, this enables you to generate enough of your own capital)
And thatās where I got to.
What do you think?
What would you add?
Hit reply and let me know. Iād love to hear.
![]() | Elliott Botterill Chief Marketing Officer Entrepreneurs Circle |
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